Question: case study You are planning to introduce a new bus transportation company in Dhaka city. a) Prepare the weight column of the EFE matrix for

case study

You are planning to introduce a new bus transportation company in Dhaka city.

a) Prepare the weight column of the EFE matrix for your company.

b) Prepare a mission statement for this company.

c) Highlight the resource requirements (in terms of physical, human and organizational) for this proposed company.

d) Describe the way you will promote this company so that the customers get to know about your service.

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