Case studyYou are currently working as a Centre Manager for Bounce Fitness, a dynamic fitness corporation centred on providing premier personal training services in Cairns, Brisbane, Sydney and Melbourne.The company has been working tirelessly to create three new fitness program offers to members. After months of product development, the promotion is finally ready to be sold in all Bounce Fitness branches.As centre manager, you are required to communicate the three new fitness offers to the members of your fitness centre. The marketing team has prepared the marketing material for the promotions on the website at:? Bounce Fitness (precisiongroup.com.au)? What you are linking to on the above link is just a simulated website to promote Bounce Fitness special program offers to customers...it may show that you need to login but it is a dead link as this assessment requires students to use this single web page only.

Your task Answer all the questions below. Part A: Requirements for Promotional Activity Answer the following questions based on the case study scenario. a. Identify the communication activity that must be conducted. Answer: :3. Identify the audience of your communication activity. Answer: c. Identify ALL the marketing material you will need to communicate to your identied audience. Answer: d. Identify your role in the communication activity. Answer: c. Identify the person you will need to coordinate with to access the marketing material for the communication activity. Briey explain their role in the communication activity. Answer: t2 Review the requirements you identied from items a to e and the Communication Protocols. Based on your review, identify the appropriate communication method for the communication activity. Answer: g. Briey explain why the identied communication method is the most appropriate. Answer: h. Outline Bounce Fitness requirements for targeting service to meet customer's needs based on its Customer Relationship Management Policy and Procedures. Answer: i. Based on Bounce Fitness code of conduct, outline the following: when dealing with condential information. 11. Requirement about promoting fitness. j. Outline Bounce Fitness' vision statement. Answer: 1. Requirement you need to follow I k. Outline Bounce Fitness' culture in relation to customer care