Question: CBKing has been trying to export its products to various emerging markets and has enjoyed little success so far. You know a lot about emerging

CBKing has been trying to export its products to various emerging markets and has enjoyed little success so far. You know a lot about emerging markets and have been anxious to share your views with CBKing's president, Mr. Roger Wilko. What strategies would you recommend Roger pursue in doing business with emerging markets? You conclude there is substantial demand among military and government agencies. Explain how your firm should go about selling to emerging market customers

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