Chapter $03$ Assignment: The Marketing Environment, Social Responsibility, and Ethics

Total points: $\frac{-}{4}$

Attempts left: $1$

Kayla is a digital marketing strategist for a major cosmetics company. She is new to the beauty industry, so she decides to subscribe to the beauty publication Allure Magazine. She also collects new information by monitoring social media. In what pro$$ess is Kayla engaging?