Question: Chapter 1 1 : B 2 B 1 . How can online retail businesses improve customer experience, when customers interface through a screen? 2 .

Chapter

11

: B

2

1 .

How can online retail businesses improve customer experience, when customers interface through a screen?

2 .

Does the first article indicate, via the study mentioned, that all businesses should sell their products online? If yes, do you agree?

3 .

Not all customers want to taste a product before buying it or spend most of an hour in a store. Should a retail store cater to everyone, not just those who

share your passion?

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