Question: Chapter 1 4 a Language Toolkit Match each term with its definition.Dealer brands Skimming price strategy Brand association Trademark Variable costs Competition - based pricing

Chapter 14a Language Toolkit Match each term with its definition.Dealer brands Skimming price strategy Brand association Trademark Variable costs Competition-based pricing Target costing Break-even analysisMatch each of the options above to the items below.The degree to which the consumer is able to connect to a product category or brand. The mathematical relationship between costs and sales revenue. A strategy whereby a benchmark of another product is used to set the price of a product rather than considering the costs of the sellers own product. A brand name placed on products that a large manufacturer has created for a retailer. A strategy where a marketer initially sets a high price for a product and then lowers the price over time. A product costing method in which a final product cost is determined after market analysis. A symbol or words legally established to identify and distinguish a company or product. A cost that changes in proportion to a change in a company's production activity or business.

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