Question: Chapter 3 case study Sell 6th edition 1. Based on your understanding of both Laura and Chris, how would you characterize the communication style of

Chapter 3 case study Sell 6th edition

1. Based on your understanding of both Laura and Chris, how would you characterize the communication style of each? 2. What, if any, preparations and style flexing should Laura make to better relate to and communicate with Chris Style? 3. Who all might be involved in the buying decision for Lifestyle Furniture and Office Supply with regard to Laurs's offering? For each, explain why and how. 4. Explain at least two needs that might be met by Lifestyle Furniture and Office Supply by purchasing the software offered by Customer- 360

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