Check all that apply

How do organizations utilize blogs? Check all that apply.

To collaborate on confidential information

Market research

To gather spontaneous consumer feedback

To create virtual communities

To create goodwill

Check all that apply

Which of the following will help you make the best impression possible with your blog? Check all that apply.

Create a conversation with no editing

Provide evidence in the body

Use close-ended questions

Respond to posts respectfully

Use a detailed title

Create a strong opening paragraph

Include a call to action