Choose one of the following brands: Nike, Whole Foods, Amazon, Ulta, McDonalds or Tesla, and discuss who
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Question:
Choose one of the following brands: Nike, Whole Foods, Amazon, Ulta, McDonalds or Tesla, and discuss who you think comprises their target market.
Make sure to consider all Geographic, Demographic, Psychographic, and Behavioral attributes.
Remember that all successful marketing strategies use quantitative and qualitative data. Use a secondary research resource like Statista https://www.statista.com. Be sure to cite any statistics that you used to determine your brand's target market.
Also, auditing your brand's social media feeds will give you valuable information.
Related Book For
Foundations of Financial Management
ISBN: 978-1259024979
10th Canadian edition
Authors: Stanley Block, Geoffrey Hirt, Bartley Danielsen, Doug Short, Michael Perretta
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