Question: Choose the correct answer from the multiple question (MCQ MKT382) 1.Which of the following is the structural linkages and functional characteristics of existing channels? *

Choose the correct answer from the multiple question (MCQ MKT382)

1.Which of the following is the structural linkages and functional characteristics of existing channels? *

a) Company objectives

b) Distribution culture

c) Competition

d) Customer characteristics

2. Sony PlayStation 3 was originally sold at $599 in the US market, but it has been gradually reduced to below $200. Which pricing strategy Sony used initially? *

a) Market pricing

b) Market skimming

c) Standard pricing

d) Market penetration

3. Just-in-time is designed to minimize *

a) transportation cost

b) logistics cost

c)All of the above

d) inventory cost

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