Question: Choose the most accurate statement regarding service - positioning matrices ( SPM ) . The SPM helps management design a service system that best meets
Choose the most accurate statement regarding servicepositioning matrices SPM
The SPM helps management design a service system that best meets the technical and behavioral needs of customers.
The vertical axis of the SPM denotes the repeatability of a customer's serviceencounter activity sequence,
The SPM mainly focuses on the alignment of process choice with the characteristics of the manufactured good.
The horizontal axis of the SPM reflects the number of pathways built into a service system design by management.
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