Question: Class, our Learning Objective # 3 . 1 is to analyze the external environment of an organization. Based on the perspective of the competitive landscape,

Class, our Learning Objective #3.1 is to analyze the external environment of an organization. Based on the perspective of the competitive landscape, please review the link here How to Measure Yourself Against the Best. What are the pros and cons of benchmarking? How can organizations employ benchmarking for a competitive advantage?

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