Question: Clayton Christensen argues that while _ _ _ _ _ _ _ _ _ _ may underperform established products in mainstream markets, they often offer

Clayton Christensen argues that while __________ may underperform established products in mainstream markets, they often offer features or capabilities appreciated by some fringe (usually new) customer grouplike being easier to use, cheaper, smaller, or more versatile. Often, his research suggests, those fringe customers swell in numbers to become the mainstream market, absorbing the newly informed mainstream in the process.
Group of answer choices
A) disruptive innovations
B) incremental innovations
C) lagging innovations
D) acquired innovations
E) throughput technologies

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!