Client Brief A client at a private equity firm is kicking off a new project in the candy space and is hoping to speak to 1) executives of candy brands (i.e. Hershey's, Mars, Snickers) and 2) candy category buyers at major retailers. They are ultimately hoping to better understand candy category growth, trends and strategies/differentiations of major brands. Instructions Utilizing what you just learned: Can you list two optimally placed experts (1 per angle) with whom you think our client would be interested in speaking with? Please suggest a hypothetical role title and place on the value chain