Question: Cloud Services uses a balanced scorecard to report to its investors at the end of each quarter. During the 3 rd and 4 th quarter,
Cloud Services uses a balanced scorecard to report to its investors at the end of each quarter. During the 3rd and 4th quarter, the company had the following results:
| Quarter 3 | Quarter 4 | |||||
| During the quarter: | ||||||
| Revenue | $ | 675,000 | $ | 810,000 | ||
| Cost of goods sold | 450,000 | 562,500 | ||||
| Sales and marketing costs | 225,000 | 283,500 | ||||
| General and administrative costs | 145,000 | 495,000 | ||||
| Total market revenue | 22,500,000 | 20,250,000 | ||||
| At the end of the quarter: | ||||||
| Cash | 12,375,000 | 11,025,000 | ||||
| Number of revenue-generating customers | 27,000 | 33,750 | ||||
| Number of employees | 45 | 67 | ||||
What was Clouds customer acquisition cost at the end of the 4th quarter?
Multiple Choice
$33.34.
$42.00.
$20.00.
$24.00.
$8.67.
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