Question: Coca - Cola announced on Friday a workforce restructuring plan that will include voluntary job cuts. Shares of the beverage giant, which has a market
CocaCola announced on Friday a workforce restructuring plan that will include voluntary job cuts. Shares of the beverage giant, which has a market value of $ billion, rose in premarket trading. The stock has fallen this year. Coke said it will offer voluntary layoff packages to employees who qualify, starting with about workers in the US Canada and Puerto Rico who were hired on or before Sept. The voluntary buyouts are expected to limit the number of involuntary job cuts that will follow. The company is forecasting that its overall global severance program will cost the company $ million to $ million. Coke had roughly employees worldwide as of Dec. of which more than were in the US On the operations side, nine new divisions will replace business units and will focus on scaling new products faster and eliminating the duplication of resources. Cokes global ventures and bottling investments divisions will be unchanged. Cokes restructuring plan comes as the company streamlines its drink portfolio to focus on larger and more popular brands. The coronavirus pandemic led its secondquarter earnings to fall but CEO James Quincey, who has led the company since has said it is trying to emerge from the crisis stronger than before. The company plans to build new operating units focused on the regional and local level that will work closely with five global marketing leadership teams, divided up by category. The beverage categories include its namesake soda brand; sparkling flavors; hydration, sports, coffee and tea; nutrition, juice, milk and plant; and emerging categories. Global category leads will report to Cokes Chief Marketing Officer Manolo Arroyo. Coke is also creating a new unit dedicated to efficiency and making the most of its global scale. The organization will tackle data management, consumer analytics and ecommerce and will work in partnership with its bottlers. Barry Simpson, Cokes chief information and integrated services officer, will lead it
Why did CocaCola offer voluntary buyouts?
How much did this global severance program cost the company?
Describe the organizational changes to CocaColas operational side.
Why did CocaCola decide to reorganize?
What factors have contributed to CocaColas declining sales?
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