Question: Coca - Cola collaborates extensively abroad, but it refuses collaboration that might imperil control of its core competency. As a result, which of the following
CocaCola collaborates extensively abroad, but it refuses collaboration that might imperil control of its core competency. As a result, which of the following is NOT one of its international collaborative forms?
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Part
A
using franchisers to bottle, sell, and deliver Coke beverages
B
licensing Coke's trademark for use on products in which it lacks skills
C
forming joint ventures with companies that provide supplies for Coke products
D
sharing ownership in the production of its secret formula concentrate
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