Column A 1. Attitudes 2. Contingency approach 3. Effectiveness Column B a. The degree to which an organization can achieve its ends at a low cost. b. Situations in which individuals are required to define right and wrong conduct c Evaluations individuals make about objects, people, or events d. An approach taken by OB that considers behaviour within the context in which it occurs. e. The degree to which an organization meets the needs of its clientele or customers. 4. Efficiency Ethical dilemma and ethical choices 5