Communication Core Goals Community Content Connection Commerce Context Elements

Match each of the options above to the items below.

L&M wants its website to engage visitors, encourage them to spend time viewing and interacting with its content, and facilitate commerce.

$2$

Chico Coffee$$s website design involves traditional components, such as design $($e$.$g$.,$ color, font$)$ and navigation. These features must be in alignment with its target market$($s$).$

No answer

Webster Refinery$$s website features text, graphics, video, and audio that is relevant to its shoppers to ensure they become interested in engaging more with the retailer.

No answer

Johnson Bar & Grill$$s website features clear, helpful, meaningful information, but those components are only effective if they are not hindered by a lot of noise or confusion.

No answer

Shop$-$N$-$Buy$$s website helps customers interact, socialize, and share information by allowing them to post comments, reviews, images, videos, and suggestions for new products or services.

No answer

Service Sporting Goods$$ website allows consumers to buy products through its $$storefront$$ when they visit its website or mobile app.

No answer

Bridal Specialty Store$$s website and social media pages help its customers interact and engage with the firm by allowing customers to buy products and services, post reviews and comments, and share information with others.