Communications has an average monthly contribution margin of $250 per customer and monthly fixed costs of $56,000.
Fantastic news! We've Found the answer you've been seeking!
Question:
Communications has an average monthly contribution margin of $250 per customer and monthly fixed costs of $56,000. The Marketing Manager suggests running an online campaign for $3,500 per month to build more brand awareness and drive traffic to the company's website. If they run the new online campaign, how many new customers are needed to break even?
Related Book For
Managerial Accounting
ISBN: 9781260193275
12th Canadian Edition
Authors: Ray H. Garrison, Alan Webb, Theresa Libby
Posted Date: