Company: Honey PayPal Digital marketing strategy: Describe the main tactics that they use, websites user experience, social
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Question:
- Company: Honey PayPal
- Digital marketing strategy: Describe the main tactics that they use, website’s user experience, social media presence, sales promotion, PPC campaigns, SEO/SEM strategies, etc. Critically assess the advantages and disadvantages of this strategy in a justified manner.
Related Book For
Strategic Management An Integrated Approach
ISBN: 978-1111825843
10th edition
Authors: Charles W. L. Hill, Gareth R. Jones
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