Question: Comparative Paper #1 This should be a paper that is 2-4 pages in length. Select a product category that appeals to two different Target Markets
Comparative Paper \#1 This should be a paper that is 2-4 pages in length. Select a product category that appeals to two different Target Markets or Social Classes. Example... watches is the category and Timex and Rolex are two different brands that appeal to two different segments. What is different about the appeal of each? In your summary compare the two print or two video summaries. Discuss all aspects of the advertisement that suggests that the appeal is different for each target market. Identify the differences in the wording, the colors used, the spokesperson, the appearance of the product and many other examples to justify your position
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