Question: Compare and contrast the consumer buyer decision making process with the business (organizational) decision making process. List two ways they are different. List two

Compare and contrast the consumer buyer decision making process with the business (organizational) decision making process. List two ways they are different. List two ways they are similar. Which group is harder to market to and why? Respond to at least to other posts. Your responses must be meaningful and add value to the conversation.
Step by Step Solution
3.30 Rating (156 Votes )
There are 3 Steps involved in it
Difference between Consumer buyer decision making process and Organizational decision making process Buying Products in Bulk Organizations often purchase in bulk whereas consumers typically do not For ... View full answer
Get step-by-step solutions from verified subject matter experts
