Compiling a "worry list" that zeros in on exactly which strategic issues company managers need to worry about and consider in crafting a strategy well$-$suited to the company's specific circumstances is an important analytical step because

the "worry list" helps company managers determine how best to modify the company's value chain, what type of competitive advantage to try to create, and how best to maximize profitability.

without a precise fix on what problems$/$roadblocks a company confronts, managers are less clear about which value chain activities to benchmark and what resources and capabilities are needed to be competitively successful.

without a clear fix on what problems$/$issues a company confronts, managers cannot know what the industry's driving forces and key success factors are.

the worry list identifies the specific issues and problems that company managers must address and resolve in order to wisely chart a strategic path for the company to take and decide upon an appropriate strategic intent.

the "worry list" serves as an agenda of items that need to be addressed in crafting a set of strategic actions that fit the company's overall external and internal situation.