Complete Market and Competitive Analysis

Complete Organizational Plan

$*$Please Note $-$ The Business Plan concepts for this project will be needed for your Strategic Plan Project in your Business Capstone Course $($Online students Only$)$

Lesson $2$ Weekly Project Guidelines

The information below provides specific guidance on how to complete each lesson$$s weekly project.$$ Your weekly project should be double$-$spaced, written in $12$ pt$.$ font $($Times New Roman, Arial or Calibri$),$ and grammatically correct.$$ The information provided may be information you develop for a fictitious company or an actual company you are developing.

Competitive Analysis

Define$/$describe your competition, both direct and indirect.

Why does your company have a competitive advantage?$$ What makes your company special?$$

Find three competitors and describe them.

Describe your strategy for outperforming the competition.

Management Team

Will you be hiring employees? If so$,$ describe what their qualifications should be$,$ what you intend to pay them, and how they will help your business. Detailed position descriptions can be placed in the appendices.

Do you intend to pay yourself a salary, wage, dividend, or commission? Explain the method and the decision criteria regarding the level of compensation.

What will be your most important policies toward employees? How will you make your organization a positive and rewarding place$$to work?

Physical Location and Facilities

Describe the actual physical place in greater detail than above.

What type of building and equipment will you have?

Identify which technological tools you plan to use for your organization and explain why.

Inventory, Production, and Quality Assurance

From what companies or individuals will you purchase the products you plan to sell or the parts you will use to manufacture those products?

Do you intend to manufacture your product? If so$,$ describe the manufacturing processes you will use. If not, describe how your product is manufactured.

How do you plan to distribute or get your product to your target market?

What is the estimated delivery time between when you place an order with your supplier and when you will have the product available for your customers?

What method$($s$)$ will you use to define and ensure the quality of your products$/$services$?$