Compose a strategy statement $($what$,$ how, who$/$where$)$ for Tesla at the end of the case

and briefly explain Tesla$$s competitive advantage $($differentiation$?$ low cost?$).$ Justify your answer

by reference to financial and other case data.

Construct an image of Tesla$$s RPV $($use p$5$ of your memo$)$ identifying each element as a Resource,

a Process, or a Value and showing the linkages between elements. In the text of your memo discuss

how your RPV image explains the implementation of Tesla$$s strategy and competitive advantage,

focusing on what you believe to be especially significant elements and linkages.

$2.$ Should Tesla proceed with the Gen $3?$ Our presumption is that for the Gen $3$ to be

successful requires internal fit i$.$e$.$ between the Gen $3$ and Tesla$$s RPV$,$ and external fit i$.$e$.$ the Gen

$3$ has to contribute to deflection of the $5$ forces in what is a new market segment for Tesla $($the Gen

$3$ car is aimed at a down$-$market segment where the $5$ forces may operate differently$).$

$($continued overleaf$)$