Question: Conduct outside research to gather performance information on two major U.S. companies: one that has struggled or failed in the past ten years and one

Conduct outside research to gather performance information on two major U.S. companies: one that has struggled or failed in the past ten years and one that has succeeded. Based on your research and analysis for each company, answer the following: Compare and contrast the integrated business strategy of the successful company and the struggling/failed company. Consider the performance indicators that may have been ignored or the cause and effect of these indicators. Make and defend at least one recommendation that the struggling/failed company could have integrated into its strategy. Distinguish the things that the successful company is doing that the failed/struggling company is/did not. What performance indicator(s) was the successful company paying attention to, perhaps more than the struggling/failed company? Conduct outside research to gather performance information on two major U.S. companies: one that has struggled or failed in the past ten years and one that has succeeded. Based on your research and analysis for each company, answer the following: Compare and contrast the integrated business strategy of the successful company and the struggling/failed company. Consider the performance indicators that may have been ignored or the cause and effect of these indicators. Make and defend at least one recommendation that the struggling/failed company could have integrated into its strategy. Distinguish the things that the successful company is doing that the failed/struggling company is/did not. What performance indicator(s) was the successful company paying attention to, perhaps more than the struggling/failed company
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