Consider a consumers decision process for a smart watch or for buying a gift for a friends birthday (select one of these to focus on). Explain why 3 different consumers could each use a different decision-making process (extended, limited, or routine decision process) in their consideration of the same choice and describe how each of the decisions would proceed (including steps, stages, etc.). Then describe how a marketer should attempt to be successful in communicating with each of the 3 different consumers. in detail

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