Question: Consider a firm whose competitive advantage is built on its ability to achieve economies of scale in producing small electrical motors that are used by
Consider a firm whose competitive advantage is built on its ability to achieve economies of scale in producing small electrical motors that are used by the firm to manufacture hair dryers, fans, vacuum cleaners, and food processors. Should this firm be organized on a multidivisional basis by product (hair dryer division, food processor division, etc.) or should it be organized by function (marketing, manufacturing, finance, etc.)?
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