Consider Huaweis External Environment (for example, PEST and then match this to the same companys internal environment, e.g. TOWS)

Depending upon the factors outlined above, what should Huaweis future focus be?

o Outline some strategic choices:

For instance, Porters Generic Strategies

of Cost Leadership or Differentiation, as well as results from an Ansoff Growth Matrix.

o How do you recommend Huawei move forward?

Utilise relevant strategic analytical tools.

o for example: PEST, SWOT/TOWS, Porters

generic strategies and the Ansoff Matrix to support your discussion points, arguments and suggestions.

Summarise Huaweis strategic options and make recommendations to the SEB on what should be their long-term direction.

o How do your suggestions fit with Huaweis current values, mission and vision statements?

o Are these practical what implications might this pose?

For instance, is there an element of risk or financial burden?