Question: Consider the Analytics Exercise: Forecasting Supply Chain Demand - Starbucks Corporation PLEASE SHOW ALL ANSWERS AS I NEED TO COMPARE THIS WITH MY WORK. Part
Consider the Analytics Exercise: Forecasting Supply Chain DemandStarbucks Corporation PLEASE SHOW ALL ANSWERS AS I NEED TO COMPARE THIS WITH MY WORK.
Part A marks
You will develop simple moving average forecast based on the past weeks and the past weeks of data and find the MAD, MSE, MAPE, and tracking signal of your forecast. Which forecast, the week or the week, is more accurate for each of the distribution centres? Provide a rationale for its better accuracy for that particular warehouse using a text box.
Part B marks
Following the question on the next page of the exercise in your textbook, you will develop exponential smoothing forecast based on alpha and alpha and find the MAD, MSE, MAPE, and tracking signal of your forecast. Which forecast, alpha or alpha is more accurate for each of the distribution centres? Which value of alpha emphasizes more on the past data?
Part C marks
Starbucks is planning to consolidate the five distribution centres into one with the aggregated demand represented by the total row. Perform forecasts for the week moving average, week moving average, alpha exponential smoothing, and alpha exponential smoothing on the aggregated total demand. After comparing the results and accuracy measures, provide a rationale on which of these four forecasting methods you would recommend to Starbucks.
Part D marks
Starbucks also wants you to develop a linear regression model based on the total demand data for Week to Use this model to predict the total aggregated demand for Week to Week and find the forecast accuracy in terms of MAD, MSE, and MAPE. Does linear regression outperform your suggested method in Part C of this question in terms of accuracy measures?
Part E marks
Discuss any two pros and two cons of aggregating demand of these five distribution centres.
Part F marks
One may develop a new forecast based on the past actual sales or based on the past forecasts. Discuss one benefit that accrues from each approach
Step by Step Solution
There are 3 Steps involved in it
1 Expert Approved Answer
Step: 1 Unlock
Question Has Been Solved by an Expert!
Get step-by-step solutions from verified subject matter experts
Step: 2 Unlock
Step: 3 Unlock
