Question: Considering the match - up hypothesis, provide two examples of extremely good or effective partnerships between a sport product / event and their sponsor (

Considering the match-up hypothesis, provide two examples of extremely good or effective partnerships between a sport product/event and their sponsor(s). Why are these strong partnerships? Also provide two examples of poor partnerships between a sport product/event and their sponsor(s). Why are these poor fits? What type of sponsors should that product/event have instead?

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