Question: Considering Yips globalisation framework, evaluate and describe the drivers of internationalisation as they apply to Walmart and Shein as international companies that have entered the
Considering Yips globalisation framework, evaluate and describe the drivers of internationalisation as they apply to Walmart and Shein as international companies that have entered the South African retail clothing market. You must comment on the similarities and/or differences in terms of the drivers for both companies. (25 Marks)
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