construct a perceptual/positioning map which clearly shows how your business school brand will be positioned in the target market against other business school brands in Metro Vancouver. One of your axes should be price but the other axis can be any attribute that you feel can be easily measured and is relevant. Note that the importance of a brand in the market is based on its relative market share. A brands relative market share can be illustrated by the size of its circle. In particular, the larger the share of the market controlled by a brand, the larger its circle in your positioning map. You will need to clearly label each brands circle. As your brand does not exist yet, you should represent its position by a clearly labelled dot. Pp. 184 - 186 of your textbook shows positioning maps for their examples of different ways to do this for Gatorade. Please note there are differences in what I am expecting in your perceptual/positioning map, and what your textbook is showing. As your positioning map will reflect my above instructions, it will not look