Question: Consumer Behavior Chapter One Exercise Question 1: Find three different Online advertisements for a product category that interests you (cars, TVs, computers, cosmetics , etc.).

Consumer Behavior Chapter One Exercise

Question 1: Find three different Online advertisements for a product category that interests you (cars, TVs, computers, cosmetics, etc.). Visit company websites identified in these three ads. Which ad (and website) is most effective? Why? (Provide links to the websites)

Question 2: What beliefs about consumer behavior are reflected in the ads? Explain each ad with at least one paragraph.

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