Question: Consumer behavior question: Go through each of the 5 Values in the Consumer Choice Model for Starbucks and explain how anyone of the Internal Influences
Consumer behavior question: Go through each of the 5 Values in the Consumer Choice Model for Starbucks and explain how anyone of the Internal Influences is connected to it. For example, you can explain how Motivation is connected to the Functional Value, and how Perception is connected to the Social Value, etc Please explain throughly as I'm struggling to understand this
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