Consumers indicate by their purchases not just the value of a product or service, but how they
Fantastic news! We've Found the answer you've been seeking!
Question:
Consumers indicate by their purchases not just the value of a product or service, but how they view the company's role in their communities. Because ethics shape consumer choices, a company's demeanor has become a crucial bottom-line concern. Should it? Isn't it the sole mission of a corporation to maximize profits for the benefit of shareholders? Why should money be spent on social causes? Explain.
Related Book For
Smith and Roberson Business Law
ISBN: 978-0538473637
15th Edition
Authors: Richard A. Mann, Barry S. Roberts
Posted Date: