Question: Content Introduction 1.1. Learning Outcomes 1. Recognize the basic concepts and terminology used in Strategic Management. 1.2. Reading Required Chapter 1. Basic Concepts of Strategic

Content Introduction

1.1. Learning Outcomes

1. Recognize the basic concepts and terminology used in Strategic Management.

1.2. Reading

Required

Chapter 1. Basic Concepts of Strategic Management

  • Textbook: Wheelen, T. L., Hunger, D., Hoffman, A. N., & Bamford, C. E. (2014). Concepts in strategic management and business policy (14th ed.). Upper Saddle River, NJ: Prentice Hall. ISBN-13: 9780133126129 (print), 9780133126433 (e-text)

Recommended

Colin. W (2004). Strategic Management. Palgrave MACMILLAN.

1.3. Test your knowledge (Max 100 words for every question)

Question 1

Why are strategic decisions different from other kinds of decisions?

Question 2

When is the planning mode of strategic decision-making superior to the entrepreneurial and adaptive modes?

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