Core competency is a resource based view of

A) the central vision of the enterprise

B)a reason a cash cow produces medium level profits

C)none of these are true

D)skill or knowledge the firm brings to all sbu's

E) skill one looks for in business level managers

An advantage of the G.E. or mckensey model is it

A)Uses more comprehensive measures of industry attractiveness and sbu competitiveness than the BCG model

B)None of these are true

C)All of these are true

D)combine quantitative and qualitative judgements