Question: Course: Cross Cultural Issues in Consumer Behavior 1-) Please take 5 different countries. a. Compare and contrast them in 5 different terms (terms of customs,
Course: Cross Cultural Issues in Consumer Behavior 1-) Please take 5 different countries. a. Compare and contrast them in 5 different terms (terms of customs, traditions, architecture, etc.). b. Now please consider Hofstedes dimensions we discussed in class. Again choose 4 different countries and compare those 4 countries. c. Please talk about these differences in terms of consumer behavior. How would a brand differentiate its marketing efforts according to these differences (you have to talk about this in all comparisons).
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