Question: Create a PowerPoint presentation with detailed speaker notes. Add in - text citations for attributes and matching references in APA format. Identify the responsibilities of
Create a PowerPoint presentation with detailed speaker notes.
Add intext citations for attributes and matching references in APA format.
Identify the responsibilities of three functional departments of the organization in the course scenario: sales, operations, and marketing. You will also share the need for alignment between these functional departments to ensure the smooth reopening of the park and to improve brand equity. Specifically, you must address the following rubric criteria:
Describe the need for an alignment among the crossfunctional departments sales, operations, and marketing departments to ensure the successful reopening of the park. Consider the following key elements slides:
aInterdepartmental communication
B Knowledge and feedback sharing. Identify and describe the role of these crossfunctional departments and how they can contribute to improve brand equity. Consider following points for your description slides:
aSales:
What is its primary role, its brand equity contribution and what strategy can they undertake to grow sales considering the current situation? Ground your response in research and rich detail, using citations and resources.
b Operations:
What is its primary role, brand equity contribution and what strategy can they undertake to ensure a safe and fun experience for both guests and employees? Ground your response in research and rich detail, using citations and resources.
c Marketing:
if
the marketing departments primary role is to attract, retain, and grow revenues from the parks target audience, what is its brand equity contribution and what strategy can they undertake considering the current situation? Ground your response in research and rich detail, using citations and resources.
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