Question: Cross-Cultural Communication Case Study Students will utilize the following case study to complete this assignment. This case is focused on managing cross-cultural communication. When teams
Cross-Cultural Communication Case Study Students will utilize the following case study to complete this assignment. This case is focused on managing cross-cultural communication. When teams consist of people from different cultures working apart from one another in different locations, social distance or a lack of emotional connection can cause miscommunication, misunderstanding, and distrust. For this assignment, student assumes that she/he works as a newly hired manager of a global team for a multinational organization that is headquartered in Seattle, Washington. The companys executive team has tasked the global team manager with devising an effective plan to communicate the emergence of a potential pandemic with the firms branches in Italy, India, United Arab Emirates (UAE), and Brazil. The company needs to be proactive to manage risks and operational changes that the pandemic could cause locally and globally. The manager must take into account cultural differences among the global teams and incorporate relevant implications into the plan for communication purposes. Student must develop a multilayered plan. In the first section of the plan, student should present a Cross-Cultural Engagement Framework, which can be a list of 5-8 categories of distinct practices that enable a manager to understand and communicate more effectively with individuals from a particular cultural group (e.g., verbal and non-verbal behaviors, approaches to conflict, communication style). Subsequently, student will utilize the list to guide her/his research to identify the specific practices relevant to each country mentioned above. For instance, what is a common approach that Italians utilize to deal with conflict? Student needs to organize the plan in a manner to dedicate individual sections to each cultural group. Next, informed by the list of specific practices for each population, student should offer an effective strategy that can assist her/him to achieve engagement. This section answers the question, Now that I know about this groups culture, what strategy can I use to effectively deliver the message about the potential pandemic and its implications? Possible components to address in the section of Engagement Strategy include a highly customized message to deliver the news to the group of interest, medium and technology (e.g., email, live meeting, and multiple channels), frequency of communication, expected response time, managing two-way feedback, expression of disagreement, and ensuring inclusion, and potential communication barriers and associated mitigation strategies. The integration of the Cross-Cultural Engagement Framework and Engagement Strategy should provide a means of more effectively understanding and communicating with different cultural groups. This case analysis/plan will be 5-7 pages (excluding cover page and reference page); APA writing conventions should be followed with a minimum of six (6) sources referenced and cited.
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