Question: Culture is a learned process. Consumers learn culture through one of two socialization processes, Enculturation and Acculturation. Think about your own personal learned culture. Reflect
Culture is a learned process. Consumers learn culture through one of two socialization processes, Enculturation and Acculturation. Think about your own personal learned culture. Reflect on how you learn culture and the micro-cultures you belong to. How does your learned culture and the micro-cultures you belong to influence the decisions you make as a consumer?
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