Question: Customer relationship software allows credit union service representatives to quickly determine which types of accounts, loans, and credit cards a customer currently has. With this

Customer relationship software allows credit union service representatives to quickly determine which types of accounts, loans, and credit cards a customer currently has. With this information, the service representative can determine what other credit union services that same customer could potentially enroll in or purchase. This growth strategy is an example of:

product proliferation

diversification

market development

market penetration

product development

Customer relationship software allows credit union service representatives to quickly determine

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