Question: D . Network externalities 2 7 . Marriott markets to a variety of segments - business travelers, families, and others - with notel formats and
D Network externalities
Marriott markets to a variety of segmentsbusiness travelers, families, and otherswith notel formats and packages adapted to their varying needs. Marriott uses the following strategy for its product line decisions.
A differentiated marketing strategy
B massmarketing strategy
C generic marketing strategy
D undifferentiated marketing strategy
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