Define distribution channels. What are the factors that affect the decisions related to designing of distribution channels?

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Define distribution channels. What are the factors that affect the decisions related to designing of distribution channels? Explain various types of marketing distribution channels used to reach the final user of a product?

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Statistics

ISBN: 9780321755933

12th Edition

Authors: James T. McClave, Terry T Sincich

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Posted Date: Feb 16, 2024 11:31 AM

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Define distribution channels. What are the factors that affect the decisions related to designing of distribution channels?

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Distribution channels also known as marketing channels refer to the set of intermediaries or middlemen involved in the process of getting a product fr... View the full answer

Statistics

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