delivery services worldwide using the logo FedEx in a specific Federal Express Corporation $($FedEx$)$provides transportation andcolor combination. FedEx sued a competitor, JetEx Management Services, Inc., for using the same color combination and a similar name and logo$.$JetEx also mimicked FedEx$$s trademarked slogan $($The World on Time$$for FedEx, and $$Keeping the World on Time$$for JetEx$).$FedEx alleged trademark infringement and dilution, among other claims. A federal district court in New York granted a permanent injunction to block JetEx from using the infringing mark in FedEx colors. When JetEx $($now operating as JetEx Air Express$)$continued to use the infringing mark on its vehicles, FedEx went back to the court to enforce the injunction. The court entered a default judgment against JetEx and awarded FedEx an additional $$25,000$in attorneys$$fees and court costs. Zhukovsky$/$Shutterstock$.$com Why should a company$$s distinctive colors, such those for FedEx, be protected under trademark law?