Dell produces a range of laptops to target different customer segments such as:

Dell Alienware Laptops for high$-$performance gaming: These laptops have higher$-$end specifications such as the latest Intel Core processor, better NVIDIA graphics card, Quad HD display. Alienware is targeted at customers willing to pay a price above Rs$.1$ Lakh.

Dell Inspiron series for school and college students that is priced in the range of Rs$\mathrm{.}30$ thousand $-$ Rs$.40$ thousand. These laptops don$’$t necessarily have the latest Intel core processor, but rather they provide good storage space, like $500$GB $-1$TB of space.

With respect to these two laptop series, identify the type of targeting done by Dell.