Question: Demographic Segmentation is defined as a . Segmenting the market based on rate of usage b . Segmenting the market by consumer activities, values, interests,

Demographic Segmentation is defined as
a. Segmenting the market based on rate of usage
b. Segmenting the market by consumer activities, values, interests, and opinions
c. Segmenting the market based on location
d. Segmenting the market according to statistics such as age, gender, income, ethnicity, and education*
 Demographic Segmentation is defined as a. Segmenting the market based on

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