Describe an example in which marketing research could cause harm to participants. Many companies have a...

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Describe an example in which marketing research could cause harm to participants. Many companies have a review process similar to that required for government-funded research to ensure research participant safety, with most following the government's "Common Rule." Write a brief report explaining this rule and how you would apply it your example. (AACSB: Written and Oral Communication; Reflective Thinking) Describe an example in which marketing research could cause harm to participants. Many companies have a review process similar to that required for government-funded research to ensure research participant safety, with most following the government's "Common Rule." Write a brief report explaining this rule and how you would apply it your example. (AACSB: Written and Oral Communication; Reflective Thinking)

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The organizations which are conducting marketing research should do their research work in an ethica... View the full answer